Data sits at the core of any modern organization. It drives key decisions, shapes strategies, and ultimately determines success. Yet for far too many companies, data remains underutilized and its full potential untapped. Silos of information sit fragmented across departments and systems, critical insights lay buried, and opportunities are missed. It doesn’t need to be this way. With a clear roadmap and commitment to building capabilities, any organization can transform how they leverage one of their most valuable assets – data.
We’ve outlined a 4-step approach to enhance your data capabilities and maximize the business value of your information. Grounded in best practices and real-world examples, this blueprint provides clarity, accuracy, and concise guidance to evolve your data management practices. By following this approach, you can break down silos, identify insights, and strategically apply analytics – empowering smarter decisions at all levels of your company. The journey starts here. Let’s get started on the path to data-driven success.
- Determine the Current Level of Maturity: Before developing a roadmap, it’s crucial to understand an organization’s starting place and associated level of maturity in order to establish consensus and the organization’s context ahead of transformation efforts. Here, different approaches can be deployed to assess the maturity of an organization’s data management practices. Two popular frameworks are the Data Management Association Maturity Model (DAMA) and the Data Management Capability Assessment Model (DCAM).
- Define the Desired Endpoint: Once the current state has been established, the organization needs to determine how data should be leveraged as a strategic asset prior to initiating a program to implement improvements. This is a common challenge for small to medium-sized businesses (SMBs) that often struggle to define “where should we be?”. In our view, the key to enhancing data capabilities in a manner that provides maximum value to the organization involves identifying, developing, and building consensus around well-defined use cases that define how data will be used to achieve corporate objectives. This ensures clarity and buy-in, and that investment decisions are made in accordance with organizational priorities as opposed to disjointed efforts that over the long-term increase costs and reduce scalability. Additionally, the use cases can be assessed from a data management maturity standpoint to assist all stakeholders in understanding the desired data management maturity level over time based on the specific sequence in which the use cases will be implemented.
- Build an Implementation Roadmap: Equipped with an understanding of the organization’s current context and desired state, the next step involves breaking down the prioritized use cases to determine the specific mix of capabilities/combinations of people, processes, and technologies required to operationalize them. Detailed cost/benefit analyses of the use cases occur in this step that may lead to a re-evaluation or prioritization based on organizational parameters and constraints (e.g., pertaining to funding). Where the investments make sense, the organization can develop an actionable roadmap that optimizes the sequence with which the capabilities are implemented, starting with a focus on the fundamentals (e.g., data governance).
- Launch Data Management Programs: Empowered with an actionable roadmap, the organization can launch the specific programs that implement the necessary data governance, people, process, and technology capabilities to operationalize the use cases. These investments in data-related initiatives should focus on improving specific knowledge areas required to optimize data capabilities.
A Final Thought
Enhancing data capabilities must be a thoughtful exercise grounded in a thorough understanding of the starting place as well as the organization’s desired state. It requires a strategic plan to advance current data capabilities to the level of maturity required to achieve an organization’s business goals.
Our four-step approach to developing an actionable data strategy enables organizations to optimize their data-related investments, driving tangible outcomes and innovation. By following these four essential steps, your organization can realize the potential of its data, giving you a competitive edge and propelling the value of your data to new heights.
Optimus SBR’s Data Practice
Optimus SBR provides data advisory services customized to support the needs of public and private sector organizations. We offer an end-to-end solution, from data strategy and governance to data management, data engineering, data architecture, data science and data analytics.
Learn more here or Contact Us if you need help assessing “where you are” and determining “where you should be” in terms of data management maturity. We leverage a use case methodology to help you articulate the level of maturity required to achieve your business objectives, and then we develop an actionable roadmap to get you there.
Doug Wilson, Senior Vice President and Technology & Data Practice Lead
Doug.Wilson@optimussbr.com
Nas Farzan, Vice President, Technology Services Group
Nas.Farzan@optimussbr.com
Eric Tobias, Principal, Data Practice
Eric.Tobias@optimussbr.com
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